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Rebecca Gardner of Houses & Parties holds the reins and welcomes guests to her Circus Soiree from aboard this vintage Barnum & Bailey caravan.
Mick Jagger was once overheard pronouncing confidently, “Anything worth doing is worth overdoing.” That sentiment is embraced by Rebecca Gardner of Houses & Parties as her professional mission message. But don’t be deceived—her version of overdoing entails more of a tastefully considered, whimsical, and sometimes irreverent maximalism. Rebecca, with a Southerner’s sense of story and a love of antiquity, layers every scene, shop corner, party plan, and home design with compelling cues that woo the viewer into further examination and appreciation. One is intrigued.
A native Texan who was raised in Mississippi, Rebecca has been dreaming of parties since the age of 7 and realized the inherent thrill of gathering guests around a theme— be it a pink-and-green-colored Barbecue Field Day ice-cream social complete with piglets or a “styleshow wedding picnic” where she dragooned the local news broadcaster into playing emcee. Early on, she also understood the power of the party, as evinced by her cajoling a cookie from a cousin with the threat of this cousin being crossed off the guest list of one of Rebecca’s upcoming fêtes. Pair this innate love of exuberantly entertaining others with an encouraging mother and a grandmother who was steeped in party-ready practices and elegant entertaining style, and you have a hostess for the ages.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”261413″ img_size=”large” add_caption=”yes” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]As for the “Houses” part of Houses & Parties, Rebecca attributes that to her uncle, W. Gardner, who instilled in her a love of good design and antiques while she was still in high school. “He travels around the world buying antiques and has the best imagination and the finest taste,” she says. “He knows absolutely everything regarding design and furniture and its history. He’s the twisted, indulgent, opulent, devil-may-care part of me. When he bellowed, ‘Get your L.L. Bean backpack off my Fortuny cushions,’ I wanted to know more.”[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_single_image image=”261415″ img_size=”large” add_caption=”yes” alignment=”center”][/vc_column][vc_column width=”1/2″][vc_single_image image=”261424″ img_size=”large” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Fast-forward to Texas’s Round Top Antiques Fair and an opportunity for Rebecca to take her show on the road. “The fair is a riot!” she says. “Women (and a few men) descend on the small strip of Texas farmland—whose motto is ‘Big Time Small’—to shop, eat, drink, see, and be seen.” Once purveying simpler fare such as Blue Willow platters and French armoires with chicken wire, the event now includes an updated designer inventory with such notables as Kelly Wearstler for Royere, Alessandra Branca for Casa Branca, and Bobby McAlpine and Suzanne Kasler giving book talks. This is not your grandmother’s Round Top. It is, however, the ideal location for a heaping dollop of Houses & Parties’ playful hospitality.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”261420″ img_size=”large” add_caption=”yes” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]To tell her company’s story throughout the two weeks of the fair—and especially on the twinkly party evening—Rebecca came up with a circus theme. She ran to ground an early 20th-century Barnum & Bailey caravan and positioned it at the edge of her site to signal something special. She imported a tranche of her magical Houses & Parties inventory and styled it with chic and allure in a red-and-white striped circus tent. Guests of the event shopped the enchanting emporium, had their fortunes told to the strains of flamenco guitar music, and sipped Sofia Blanc de Blancs from ruby red cans, as well as Ginger Margaritas (Rebecca’s favorite from Jean-Georges’ ABC Kitchen in New York City).
As “liquor” was not allowed to be served on-site, Rebecca, ever the rebel, had cups fashioned with a French phrase straight out of the Dadaist artist Marcel Duchamp’s playbook: “Ce n’est pas une Margarita”—but of course it was.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_single_image image=”261416″ img_size=”large” add_caption=”yes”][/vc_column][vc_column width=”1/2″][vc_single_image image=”261421″ img_size=”large” add_caption=”yes” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Dinner was set in an adjacent tent under multicolored cantina lights, low-hanging painted panels that came from a 1920s French carousel, hot-air balloons made of rattan that housed blousy wildflowers, and romantic 19th-century Spanish iron chandeliers. “We covered the tables with mismatched textiles with folkloric charm as if on a clothesline in the clouds,” says Rebecca. “The Gypset print tablecloths are part of our Traveling Salvation Show collection designed especially for the occasion.”[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”261414″ img_size=”large” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][gem_quote style=”3″]“The fair is a riot! Women (and a few men) descend on the small strip of Texas farmland— whose motto is ‘Big Time Small’— to shop, eat, drink, see, and be seen.” —Rebecca Gardner[/gem_quote][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_single_image image=”261423″ img_size=”large” add_caption=”yes” alignment=”center”][/vc_column][vc_column width=”1/2″][vc_column_text]To interpret Rebecca’s food vision, she called on KB Table out of Austin. The spread had to encompass her personal provenance: Texas, Mississippi, and, most recently, Savannah, Georgia. Platters were passed from the beds of nearby pickup trucks to the tables. The menu featured tiny ham biscuits, a wedge salad with ranch dressing, fried chicken from Bush’s (a Round Top favorite), green bean salad, and Savannah Red Rice with pickled shrimp. During a dessert of regionally sourced Blue Bell ice cream sandwiches, Rebecca, the ringmaster, stood and gave a handful of poetic and affectionate toasts. She began by proclaiming to the party, “You are ALL my greatest show on earth.” Post-toasts, she joined with one of the guests to lead everyone in a jolly round of “Deep in the Heart of Texas.”[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”261422″ img_size=”large” add_caption=”yes” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Rebecca had compiled a rich stew of guests who were as colorfully and thematically attired as the tents. And they came from all points of the compass, all fields of art and design, and all different parts of Rebecca’s life: Ken Fulk and Alexis Traina from San Francisco; Lucy Harte, Illa Gaunt, Bailey McCarthy, Wendy Konradi, Lindsey Looke, Linsay Radcliffe, Fern Santini, Augusta Hoffman, and Leslie Pitts from Texas; Alessandra Branca from Palm Beach; Nick Olsen, Eliza Harris, Max Sinsteden, and Zach Weiss from New York; Colby Goetschius from Savannah; and lastly, from Alabama, me and my husband, Gates. There was a palpable air of love and just sheer fun throughout the evening, attributable to Rebecca’s generosity, creativity, and humor.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_single_image image=”261412″ img_size=”large” add_caption=”yes” alignment=”center”][/vc_column][vc_column width=”1/2″][vc_single_image image=”261419″ img_size=”large” add_caption=”yes” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Rebecca paraphrases and tweaks another favored quote, this one from P.T. Barnum of Barnum & Bailey: “Fortune always favors the brave and rarely helps a man without dear friends.”[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_separator][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]By Margot Shaw
Photography by Adam Kuehl
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